Archive for the ‘Jimmy Choo’ Category

Fashion & Style News: Mob Mania for Choos at H&M

November 17, 2009
H&M Paris

In Milan, Italy more than a thousand people stood in line (enduring the rain) at H&M to get their hands on the new Jimmy Choo for H&M collection. In Tokyo, more than 800 people stood outside a H&M store for 24-hours, and about 500 people lined up in New York on West 51st Street as early as 8PM on Friday to get their pick of the litter.

Inside the Paris store.

While I am a self-professed shop-a-holic, I have yet to stand in line to grab a garment or accessory. I trekked through the Beverly Center in Los Angeles yesterday and visited H&M,to find a peaceful setting, shoppers going about their daily business and a few Choos still on the shelves.

Apparently the Los Angeles fashionistas hit the Beverly Center store while I was cruising through my other favorite store (Loehmann’s) this past weekend. More than 600 people stood in line to get a hold of the shoes in those bright blue Jimmy Choo boxes that were piled neatly on shelves. Few were left after the massive crowds hit and other area stores experienced the same thing.

A wristband for access.

In Manhattan, five stores carried the Jimmy Choo collection. The expensive items were the first to go, including the above-the-knee leather boots that retail $299 and a leather and a suede one-shoulder dress that sells for $249, which has been deemed company-wide as a best-seller. I’m sure the ad campaign contributed to that. I have yet to get my first pair of Choos, but as always, I’ll keep you posted.

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Parties & Events: Jimmy Choo for H&M Launches in Hollywood

November 3, 2009
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Stacy Dash: Over 40 and looks 20 something.

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Garcelle Beauvais: A classic beauty.
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Downtown Julie Brown!

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Rashida Jones: Silver spoon chic.

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M.I.A. should have stayed M.I.A.

Jimmy Choo for H&M
The Jimmy Choo for H&M models strike a pose.
Jimmy Choo for H&M
Always bet on black. 
Jimmy Choo for H&M
Garcelle Beauvais with Lisa Rinna.

L.A. Chocolate Fashionistas get ready, Jimmy Choo for H&M is here. The collection launched yesterday evening in West Hollywood with a star-studded bang at a private viewing.
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Fashion & Style News: Jimmy Choo to Hit H&M Stores Soon

October 29, 2009

November marks the debut of the Jimmy Choo for H&M collection. Tamara Mellon, founder and designer of the Jimmy Choo brand confessed to having a tough time designer a lower-end collection for H&M customers. Jimmy Choo is hardly a brand associated with affordability, but it remains a favorite among shoe fashionistas and influential people like Michelle Obama.

Jimmy Choo for H&M will not only include shoes and accessories but clothes as well. At the urging of H&M execus, Mellon agreed to create an apparel collection for H&M customers, giving the fashion-conscious on a budget a chance to experience the brand.

Sequin-covered dresses with plunging necklines, one-shoulder suede mini-dresses and faux-fur vests and boxy zipped cardigans are sure to delight the party girls while the equally edgy shoes are high-heeled, over the knee (boots) and gladiator worthy.

The collection hits more than 200 H&M stores on November 14th.

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Fashion & Style News: Jimmy Choo’s New Classics

September 24, 2009
Jimmy Choo pumps on display.

Shoe maven Jimmy Choo is unveiling a new “Choo” collection Choo 24/7. The line will include revamps of some of Choo’s best-selling shoes with new finishes and colors.

The 28 style collection will include pumps, platforms, flats, stilettos, and other select styles. Prices will range from $395 to $1,200. Shoe fans can find the collection in Jimmy Choo stand-alone units and at select department stores including Nordstrom, Saks Fifth Avenue and Bergdorf Goodman beginning in January.

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