Archive for the ‘Eyewear’ Category

Fashion & Style News: Gucci Introduces

October 19, 2009

Gucci eyewear lovers can get their kicks at the brand’s new microsite, The interactive social media site invites viewers to reflect and connect.

The site is part of a new ad campaign to launch a new collection of eyewear for the digital generation of 18 to 25 year-olds. The multilingual social networking site will allow customers to upload and share their own photos over a 3-D image of the sunglasses.

Guccieyeweb users can city hop from New York, London, Milan, Tokyo, Paris, or Berlin. They can also share uploaded photos via Twitter and Facebook.

Come November the site will swap the $220 sunglasses for ski goggles so users can upload winter and holiday snapshots.

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How to: Buy a Pair of Sunglasses

September 22, 2009

Every Chocolate Fashionista has to have a pair of sunglasses. If only for the sole purpose of creating an air of mystery about yourself. Sunglasses make people on the outside want to know the women behind the shades. But buying sunglasses is not as simple as just picking up a pair and throwing them on. You have to select a pair based on the shape of your face and a pair that offers protection.

Whether you choose designer sunglasses or a cheap pair from your local mass-market retailer, get something that complements your face and style and make sure the sunglasses have UV protection.

Here’s a guide on matching your shades to your face:

Oval Face – Square, rectangular, round–just about any shape!
Heart-shaped – Round, square, curvy
Square – Round, big frames
Oblong – Round, square, aviators

Round – Square, angled


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Accessories: Stella McCartney Launches Eyewear Collection

September 4, 2009

Designer Stella McCartney is launching her luxury eyewear collection in a joint venture with Luxottica. The collection features edgy, young eye catching style priced from $180-$250 and will be sold in high-end department and specialty stores.